Web design is a broad term used to encompass the way that content (usually hypertext or hypermedia) is delivered to an end-user through the World Wide Web. Website Designers.fr helps you to create your website.
Web Design is the creation of content for use on the World Wide Web. This process can include the planning, implementation and testing of digital content for the Internet. Web Design skills are a combination of knowledge in various scripting and coding languages such as HTML and CSS and conventional Graphic Design skills like layout and composition proficiency. A typical web designer is familiar with some such languages, and is proficient with graphic design tools, typically image editing software like Adobe Photoshop or Adobe Illustrator. Web design can also incorporate dynamic and rich elements like Flash, PHP, or video content.
Web Design involves the structure of the website including the information architecture (navigation schemes and naming conventions), the layout and the pages (wireframes or page schematics are created to show consistent placement of items including functional features), and the conceptual design with branding.
Content such elements as text, forms, images (GIFs, JPEGs, PNGs) and video can be placed on the page using HTML/XHTML/XML tags. Some browsers may require Plug-ins such as Adobe Flash, QuickTime, Java run-time environment, etc. to display some media, which are embedded into web page by using HTML/XHTML tags.
Improvements in browsers' compliance with W3C standards prompted a widespread acceptance and usage of XHTML/XML in conjunction with Cascading Style Sheets (CSS) to position and manipulate web page elements and objects.
Typically web pages are classified as static or dynamic
Static pages don't change content and layout with every request unless a human (web master/programmer) manually updates the page. A simple HTML page is an example of static content.
Dynamic pages adapt their content and/or appearance depending on end-user's input/interaction or changes in the computing environment (user, time, database modifications, etc.) Content can be changed on the client side (end-user's computer) by using client-side scripting languages (JavaScript, JScript, Actionscript, etc.) to alter DOM elements (DHTML). Dynamic content is often compiled on the server utilizing server-side scripting languages (Perl, PHP, ASP, JSP, ColdFusion, etc.). Both approaches are usually used in complex applications.
With growing specialization in the information technology field there is a strong tendency to distinguish between web design and web development. Web design is a kind of graphic design intended for the development and styling of objects of the Internet's information environment to provide them with high-end consumer features and aesthetic qualities.
This definition separates web design from web programming, emphasizing the functional features of a web site, as well as positioning web design as a kind of graphic design. The process of designing web pages, web sites, web applications or multimedia for the Web may utilize multiple disciplines, such as animation, authoring, communication design, corporate identity, graphic design, human-computer interaction, information architecture, interaction design, marketing, photography, search engine optimization and typography.
- Markup languages (such as HTML, XHTML and XML)
- Style sheet languages (such as CSS and XSL)
- Client-side scripting (such as JavaScript)
- Server-side scripting (such as PHP and ASP)
- Database technologies (such as MySQL and PostgreSQL)
- Multimedia technologies (such as Flash and Silverlight)
Web pages and websites can be static pages, or can be programmed to be dynamic pages that automatically adapt content or visual appearance depending on a variety of factors, such as input from the end-user, input from the webmaster or changes in the computing environment (such as the site's associated database having been modified).
Website planning
Purposing web design is a complex, but essential ongoing activity. Before creating and uploading a website, it is important to take the time to plan exactly what is needed in the website. Thoroughly considering the audience or target market, as well as defining the purpose and deciding what content will be developed, are extremely important.
Purpose It is essential to define the purpose of the website as one of the first steps in the planning process. A purpose statement should show focus based on what the website will accomplish and what the users will get from it. A clearly defined purpose will help the rest of the planning process as the audience is identified and the content of the site is developed. Setting short and long term goals for the website will help make the purpose clear, and creates a foundation to plan for the future, when expansion, modification, and improvement will take place. Measurable objectives should be identified to track the progress of the site and determine success.
Audience Defining the audience is a key step in the website planning process. The audience is the group of people who are expected to visit your website – the market being targeted. These people will be viewing the website for a specific reason and it is important to know exactly what they are looking for when they visit the site. A clearly defined purpose or goal of the site as well as an understanding of what visitors want to do or feel when they come to your site will help to identify the target audience. Upon considering who is most likely to need or use the content, a list of characteristics common to the users such as :
- Audience Characteristics
- Information Preferences
- Computer Specifications
- Web Experience
Context Web Design is similar (in a very simplistic way) to traditional print publishing. Every website is an information display container, just as a book; and every web page is like the page in a book. However, web design uses a framework based on digital code and display technology to construct and maintain an environment to distribute information in multiple formats. Taken to its fullest potential, web design is undoubtedly the most sophisticated and increasingly complex method to support communication in today's world.
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